Saturday, August 27, 2011

An SEO Services Company Continues to Shine in the SEO India Market

Brain Pulse, a well- recognized SEO Company proudly maintains its matchless testimony of numerous highly competent, successful SEO Services campaigns. The SEO experts of the company have gained excellence in understanding the algorithms of leading search engines including Google, yahoo and Bing and always ensure to deliver on its promise of getting first page SE rankings. In-depth knowledge and industry expertise synergized with innovative technology shapes up the basis of SEO services campaigns. The entire SEO India industry acknowledges the finest performance of BrainPulse's SEO services.

has proved its mettle in the domain of search engine optimization again and again with every new, challenging project. The company's definitive intention is to deliver its clients on its promises. At the same time, the company ensures that it achieves results completely on the basis of white hat SEO services and genuine practices. Its commitment and diligence makes it a leading name in the SEO India market.

 is experienced to handle projects of all sizes and types. In addition to SEO services, the company also offers web design and development services, Internet marketing services, and web hosting services. It is a full-fledged, comprehensive web solutions company that is capable and competent of handling online ventures of all size and types.

About BrainPulse Technologies: BrainPulse is a Noida based search engine optimization company that has set its milestones in the SEO services industry with its highly efficient and result-driven SEO campaigns and services. On grounds of fanatical team and unblemished expertise, the company easily tasted success in every industry. To its credit, it has successful projects in almost every industry that is active in the online market. In addition to SEO services, BrainPulse has also earned respectable position in earning projects in the spheres of Web design and development, and web hosting. The company's ultimate objective is to become an indispensable, 360 degree web solutions center for its valuable clients.

Thursday, January 27, 2011

SEO Tutorial Part 11 – Article Directory Submissions

Submitting articles related to your site’s content to article directories is another great way to build your backlinks. Most article directories allow you to include links to your site in the resource box. This box just gives readers the details on how they can get more information relating to the topic of the article. Carefully choose the anchor text in the resource box in order to see an increase in search engine rankings for these keywords and keyphrases.

In addition to building backlinks, you’ll also likely get traffic from the articles you submit to popular article directories. Some of your articles may even be re-published on other sites, generating even more traffic and possibly more backlinks. In theory, the better the article, the more likely it will be re-published on other sites. This should lead to more backlinks to your site (which the search engines see and reward you for) and more traffic from the links you include in your resource box.

If you are writing articles for SEO purposes, it’s crucial to spend the time selecting a good anchor text strategy for your resource box. In fact, I spend more time on this than anything else.

Once you’ve determined your article marketing strategy, you’ll need to actually write the article or outsource this task. Make sure that your article’s title pulls readers in … something like “3 tips on how to make money online with affiliate marketing” would do fairly well. People love easy-to-read content, so breaking down your article into specific bullet points will encourage more traffic.

Of course, if you choose to use this type of article title, you will need to identify the three tips you’re going to cover. The good news is that doing this will help you to quickly structure and write out your article. Articles published to article directories should be between 200-750 words. Most article writing experts recommend starting out with an introduction to help draw the reader in to the article before they continue with the main points of the article.

If you’re having trouble getting down to the business of actually writing the article, consider the following tips. First, don’t put too much thought into it – try to write naturally, as if you’re writing the way you’d talk about your target subject. Don’t get bogged down on whether you should be using a colon or a semicolon in a particular sentence – just get the words down on paper and you can come back and edit them later. If writing still isn’t coming easily to you, search for articles on similar subjects to see how they’re structured and what kind of voice they use. Don’t plagiarize – use them only to get a feel for how your own articles can be written.
The final element of your article is the resource box. The resource box is your chance to introduce yourself and convince the reader to visit your website. Different article directories differ on whether you’re allowed to use anchor text links in your article text, but almost all of them will allow you to put a link to your website in the resource box – so you can see what a powerful tool this section is.

Since most article directories will allow you to use anchor text in your resource box, you should take advantage of that instead of just listing your URL. Adding in anchor text is crucial for SEO so make sure to select a good keyphrase for this. I also suggest listing your URL as well, just in case the HTML link doesn’t work. In addition to an anchor text link + the URL, you should try to make your resource box interesting, to encourage readers to click through to your site.

Here’s an example of a good resource box with anchor text for the keyphrase ‘make thousands of dollars online’.

“Want to learn how I ‘make thousands of dollars online’, every month, working only a few hours each week? Check out my FREE report at www.howtomakemoneyonline.com!”

Including the anchor text with a link back to your webpage will boost the rankings of the page for the keyphrase ‘make thousands of dollars online’ in the search engines. Just make sure the anchor text you use is something people are searching for in the search engines.

Once you have all your article elements ready, it’s time to submit them to the directories. Google seems to give the most weight to articles posted on EzineArticles.com, GoArticles.com and SearchWarp.com, so make these directories the primary focus of your article marketing campaign. It’s easy to sign up for a free account at each of these sites, and you’ll find more complete results on entering and submitting articles on each webpage.

Friday, January 14, 2011

Search Engine Optimization SEO Tutorial

Search Engine Optimization (SEO) for Beginners

You've finished your web design, uploaded your files, and set up your blog, but you're still not getting as many visitors as you hoped for. What gives? Chances are you haven't started working on one of the most important ways to market your site, Search Engine Optimization (SEO).

What SEO Is

Search Engine Optimization refers to the collection of techniques and practices that allow a site to get more traffic from search engines (Google, Yahoo, Microsoft). SEO can be divided into two main areas: off-page SEO (work that takes place separate from the website) and on-page SEO (website changes to make your website rank better). This tutorial will cover both areas in detail! Remember, a website is not fully optimized for search engines unless it employs both on and off-page SEO.

What SEO Is Not

SEO is not purchasing the number #1 sponsored link through Google Adwords and proclaiming that you have a #1 ranking on Google. Purchasing paid placements on search engines is a type of Search Engine Marketing (SEM), and is not covered in this tutorial.

SEO is not ranking #1 for your company's name. If you're reading this tutorial, you probably already know that ranking for popular terms is darn near impossible, but specific terms, such as a company name, is a freebie. The search engines usually are smart enough to award you that rank by default (unless you are being penalized).

Who Uses SEO

If a website is currently ranked #10 on Google for the search phrase, "how to make egg rolls," but wants to rise to #1, this websites needs to consider SEO. Because search engines have become more and more popular on the web, nearly anyone trying to get seen on the web can benefit from a little SEO loving.


 

 

Thursday, January 13, 2011

Introduction to seo

This document is intended for webmasters and site owners who want to investigate the issues of seo (search engine optimization) and promotion of their resources. It is mainly aimed at beginners, although I hope that experienced webmasters will also find something new and interesting here. There are many articles on seo on the Internet and this text is an attempt to gather some of this information into a single consistent document.

Information presented in this text can be divided into several parts:
- Clear-cut seo recommendations, practical guidelines.
- Theoretical information that we think any seo specialist should know.
- Seo tips, observations, recommendations from experience, other seo sources, etc.


1. General seo information
1.1 History of search engines
In the early days of Internet development, its users were a privileged minority and the amount of available information was relatively small. Access was mainly restricted to employees of various universities and laboratories who used it to access scientific information. In those days, the problem of finding information on the Internet was not nearly as critical as it is now.

Site directories were one of the first methods used to facilitate access to information resources on the network. Links to these resources were grouped by topic. Yahoo was the first project of this kind opened in April 1994. As the number of sites in the Yahoo directory inexorably increased, the developers of Yahoo made the directory searchable. Of course, it was not a search engine in its true form because searching was limited to those resources who’s listings were put into the directory. It did not actively seek out resources and the concept of seo was yet to arrive.

Such link directories have been used extensively in the past, but nowadays they have lost much of their popularity. The reason is simple – even modern directories with lots of resources only provide information on a tiny fraction of the Internet. For example, the largest directory on the network is currently DMOZ (or Open Directory Project). It contains information on about five million resources. Compare this with the Google search engine database containing more than eight billion documents.

The WebCrawler project started in 1994 and was the first full-featured search engine. The Lycos and AltaVista search engines appeared in 1995 and for many years Alta Vista was the major player in this field.

In 1997 Sergey Brin and Larry Page created Google as a research project at Stanford University. Google is now the most popular search engine in the world.

Currently, there are three leading international search engines – Google, Yahoo and MSN Search. They each have their own databases and search algorithms. Many other search engines use results originating from these three major search engines and the same seo expertise can be applied to all of them. For example, the AOL search engine (search.aol.com) uses the Google database while AltaVista, Lycos and AllTheWeb all use the Yahoo database.

1.2 Common search engine principles
To understand seo you need to be aware of the architecture of search engines. They all contain the following main components:

Spider - a browser-like program that downloads web pages.

Crawler – a program that automatically follows all of the links on each web page.

Indexer - a program that analyzes web pages downloaded by the spider and the crawler.

Database– storage for downloaded and processed pages.

Results engine – extracts search results from the database.

Web server – a server that is responsible for interaction between the user and other search engine components.

Specific implementations of search mechanisms may differ. For example, the Spider+Crawler+Indexer component group might be implemented as a single program that downloads web pages, analyzes them and then uses their links to find new resources. However, the components listed are inherent to all search engines and the seo principles are the same.

Spider. This program downloads web pages just like a web browser. The difference is that a browser displays the information presented on each page (text, graphics, etc.) while a spider does not have any visual components and works directly with the underlying HTML code of the page. You may already know that there is an option in standard web browsers to view source HTML code.

Crawler. This program finds all links on each page. Its task is to determine where the spider should go either by evaluating the links or according to a predefined list of addresses. The crawler follows these links and tries to find documents not already known to the search engine.

Indexer. This component parses each page and analyzes the various elements, such as text, headers, structural or stylistic features, special HTML tags, etc.

Database. This is the storage area for the data that the search engine downloads and analyzes. Sometimes it is called the index of the search engine.

Results Engine. The results engine ranks pages. It determines which pages best match a user's query and in what order the pages should be listed. This is done according to the ranking algorithms of the search engine. It follows that page rank is a valuable and interesting property and any seo specialist is most interested in it when trying to improve his site search results. In this article, we will discuss the seo factors that influence page rank in some detail.

Web server. The search engine web server usually contains a HTML page with an input field where the user can specify the search query he or she is interested in. The web server is also responsible for displaying search results to the user in the form of an HTML page.

Wednesday, July 21, 2010

Best Backlink Campaigns SEO Tips

Backlinks іѕ tο SEO аnԁ аѕ gas іѕ tο cars. Backlinks аrе whаt tells search engines thаt уουr website іѕ worth listing іn thеіr top positions. Bυt hοw саn уου develop ɡrеаt backlinks especially іf уου hаνе limited resources аnԁ hаνе tο compete against οthеr websites thаt hаνе thousands аnԁ hundreds οf thousands οf backlinks?


Well first οf аƖƖ Ɩеt’s ехрƖаіn whаt backlinks ԁο. Backlinks аrе basically links οn οthеr sites thаt point tο аnу раrt οf уουr website. Thе more οf thеѕе links уου hаνе іѕ thе more рοрυƖаr уουr site wіƖƖ bе аmοnɡ thе search engines. Nοt οnƖу thіѕ bυt dealing wіth thе bіɡɡеѕt search engine (Google) іt wіƖƖ аƖѕο greatly hеƖр wіth уουr PR whісh іѕ nοt a necessity bυt саn ɡrеаt fοr indexing уουr site fаѕtеr.

Sο hοw ԁο I develop a ɡοοԁ backlink library without paying someone tο ԁο іt fοr mе? Well thе first thing tο ԁο іѕ tο develop a backlink campaign. Sіnсе wе аrе dealing wіth thе scenario thаt уουr site іѕ nοt рοрυƖаr уеt іt’s going tο bе very unlikely thаt уου wіƖƖ hаνе a lot οf people adding links frοm уουr site tο theirs (backlinks), ѕο уου’ll hаνе tο hеƖр thаt. Thе two major places tο target аrе blogs аnԁ web directories.

Thеrе іѕ nο easy way tο develop 1,000 backlinks (unless уου’re willing tο shell out ѕοmе major green fοr thіѕ). Thаt іѕ whу I warn many people tο stay away frοm those whο offer backlinks (example: 8500 backlinks fοr $20). Thеѕе services ԁο nοt work bесаυѕе thе backlinks уου аrе getting аrе nοt οf a quality. It’s very trυе thаt іf уου ɡеt a backlink frοm a site Ɩіkе MSN οr WSJ.com іt wіƖƖ bе a lot more effective іn уουr SE (search engine) rankings thаn frοm a nο name website. Bυt іt’s next tο impossible tο ɡеt backlinks frοm major websites Ɩіkе thеѕе ѕο wе ɡο fοr thе next best thing. Established websites wіth PR. WhіƖе PR іѕ nοt 100% necessary іt wіƖƖ greatly hеƖр. Wіth thаt ѕаіԁ here аrе ѕοmе helpful tips fοr developing a backlink campaign.

Find a list οf websites tο gain backlinks form. Thіѕ іѕ fаіrƖу easy tο ԁο. AƖƖ one needs tο ԁο іѕ Google terms such аѕ “PR3 blogs”, “PR5 blogs”, “sites tο build PR” etc аnԁ a list οf websites wіƖƖ come up thаt contain another list οf websites tο thаt one саn ɡеt backlinks οn. Now thіѕ wіƖƖ generally bе blogs аnԁ web directories. Bυt I advise blogs bесаυѕе thеу аrе visited bу real people аnԁ nοt јυѕt bots. Anԁ іf уου leave a ɡοοԁ comment οn thеm ten tο one chances уου аrе going tο hаνе a couple people click through tο уουr website.

Now thе websites уου want tο target especially аrе WordPress blogs. Thеѕе аrе аmοnɡ ѕοmе οf thе mοѕt SEO friendly sites οn thе net. Anԁ once thеіr PR іѕ ɡοοԁ (between 3-10) уου аrе 100% guaranteed thаt whеn a Google spider comes tο crawl thеіr pages thеу wіƖƖ take note οf уουr link.

Set a goal. I usually tеƖƖ people tο aim fοr 1,000 backlinks іn 3 months οr less depending οn hοw much time уου hаνе tο рυt іntο іt. Thаt means іf gain backlinks οn a consistent basis уου wіƖƖ average 11.1 backlinks a day tο reach уουr mаrk іn 90 days.

Thеrе іѕ nο need tο ɡο out οf уουr way tο find blogs tο comment οn. In fact I wουƖԁ suggest targeting thе blogs уου read thе mοѕt bесаυѕе ten tο one chances іf уου Ɩіkе thаt blog аnԁ уουr website іѕ related tο іt (whether closely οr distant) thеіr readers mіɡht аƖѕο еnјοу іt. Thаt іѕ whу I wουƖԁ suggest targeting five blogs аnԁ leave аt Ɩеаѕt two positive comments.

DO NOT SPAM! Nοt οnƖу іѕ іt nοt сοοƖ bυt many blogs hаνе programs such аѕ “Alchemist” thаt саn detect a spam comment аnԁ delete іt fаѕtеr thаn уου саn ѕау holy s***. Bυt leaving relevant comments wіƖƖ ԁеfіnіtеƖу ɡеt уου ɡοοԁ feedback аnԁ іf thе site owner happens tο find out thаt уου regularly leave comments οn hіѕ blog, hе mіɡht bе more willing tο contact уου οr even ԁο a trackback tο уουr website.

Last bυt nοt Ɩеаѕt: “patience іѕ a virtue”. Yου’ve heard thіѕ many times before bυt Rome wаѕ nοt built іn a day. Don’t expect tο ɡеt positive results frοm уουr campaign within thе first month. I generally tеƖƖ bloggers thаt once thеу try a nеw іԁеа give іt аt Ɩеаѕt 2-3 months before thеу analyze іtѕ effect. Thе same thing applies tο backlink campaigns. It wіƖƖ take a whіƖе bυt аftеr thе first 2 months аrе over I wουƖԁ suggest using tools Ɩіkе http://siteexplorer.search.yahoo.com, www.iwebtool.com etc) tο check hοw many backlines уου hаνе.

Thеrе аrе many οthеr things one саn ԁο tο gain ɡοοԁ PR аnԁ SE rankings (including link exchanges (аnԁ nοt sales) bυt building backlinks through blogs hаѕ proven tο bе one οf thе mοѕt successful).

Wednesday, May 12, 2010

An SEO Specialist Should Be Experienced In Many Techniques

There are numerous search engine optimisation companies currently established and some of these firms offer various different SEO services. It is important if looking for a company to work on your SEO campaign, to only consider a firm which uses ethical and up to date SEO techniques. The SEO methods used within your campaign are of great importance and must be appropriate.

Some SEO firms do use ethical search engine optimisation techniques but use only one or two of these methods for every client they are working for. You should be wary of companies like this. Every business is different and therefore requires a unique SEO campaign. SEO does not work like some believe it does. It is not simply a case of following a few steps, using one or two SEO techniques and achieving success. SEO is more complicated than this and it is down to your SEO consultants to get it right.

SEO specialists working for a respectable and ethical SEO firm should have a wide and through knowledge of search engine optimisation and should be able to use a selection of SEO techniques effectively. There are many different methods which can be utilised successfully in an SEO campaign and an SEO specialist should be familiar with the majority of them.

When you agree to work with an SEO company on your campaign, it should be a case of them researching your business, identifying your SEO needs and then selecting the most appropriate and suitable SEO methods to help you to achieve success. Your SEO campaign should not just consist of the one or two methods the SEO consultant is aware of and therefore must use in the SEO efforts of your business.

For the majority of businesses, a combination of suitable SEO techniques is what is required for their SEO campaign to be successful. It is not just important for your SEO consultants to know this at the beginning of your campaign and to identify and use suitable SEO methods effectively at this point. They must also ensure the methods being used are appropriate at all stages of your SEO development.

Changes in search take place regularly and can alter the relevancy of your SEO campaign. Your SEO specialists must be monitoring the environment for changes which could affect your business and must know how to respond. They must be able to adapt your SEO campaign when necessary and once again identify the most suitable SEO methods to be used. If only familiar with one or two SEO techniques, this will not be possible.

At SEO Consult, our specialists are all highly experienced in SEO and all have a sound and thorough knowledge of the subject. We use only the most up to date and ethical search engine optimisation methods and provide our clients with efficient and effective SEO campaigns. We can provide you with information, support and advice in all aspects of search engine optimisation so your campaign is a huge success.